Keywords translation is not just about translating. It is about researching and localizing for a local target because choosing the right keywords is critical for organic SEO and for attracting the right target audience in the right language.
Why Translation Is …
business tips
Learning Business from Christmas Classics
Estimated reading time: 4 mins
Running a business means always being keen to learn new lessons and techniques that also come from fields seemingly unrelated to your business. Classics are one of those fields.
"How does reading the classics make you better at business?" …
The Importance of Knowing Foreign Cultures During the Process of Internationalization
Knowing the culture of the country you are approaching can be critical when you want to start the process of internationalization at your business.
In fact, when you go global, you must have a multilingual marketing strategy that is made of different small steps that make …
Going Global: What’s Your Multilingual Marketing Strategy?
Estimated reading time: 6 mins
Going global means having a clear business plan in mind and clear objectives. But going global also implies going local in many countries.
To do so, you have to know the specific markets and the characteristics of every country you want …
GILT: Globalization, Internationalization, Localization, Translation
Estimated reading time: 3 mins
GILT is the acronym for globalization, internationalization, localization, and translation. These are the four steps your products or services have to go through when you want to sell them to a global audience beyond the borders of your home …
Four reasons why you should build a business plan
Estimated reading time: 2 mins
Are you thinking of improving your business or going international? Take some time to meditate about it and reflect upon yourself and plan ahead. More than half a year has gone by now, so you might feel the need to go back to your business …
Five questions you should ask yourself before going international
Going international is definitely an opportunity to improve your business and increase income. But it also implies a certain degree of risk.
So before you start dreaming big—we're all dreamers, and there's nothing wrong with that—you have to face reality. Expanding …
Treat and Greet: How to Increase Customer Satisfaction
Estimated reading time: 3 mins
Customer satisfaction is vital for your business, and maximizing it means maximizing profitability. According to DestinationCRM.com, a website dedicated to discussion of customer relationships, businesses lose on average 10% of their …
Going International? Don’t Panic!
Estimated reading time: 4 mins
The time has come for your business to go international—you have reached such success in your home country that you seek new markets in which to demonstrate your ideas.
Great!
In fact, going global can have positive effects on your business, …
Your Website as a Business Card: Do It Better!
Estimated reading time: 3 mins
Your website is your business card. Before contacting you, your customers might have taken a look to it, and only after that they decided whether or not to contact you. But the simple fact of having a website is not the trump card that makes …